TSM’s key achievement for 2024 was recycling 27,352 tonnes of end-of-life tires and tubes into tire-derived aggregate, crumb rubber, blast mats, moulded and other products.  Virtually all end-of-life tires and tubes available for recycling, 14.5 kilograms of material for every Manitoban, continue to be collected and recycled annually in the province for a diversion rate of 126%.

Other notable achievements for 2024 include:

• Awarding three scholarships of $3,000 each to deserving students studying environmental sciences at a Manitoba university.
• $97,960 awarded for 14 Community Enhancement and Applied Research Grants that used recycled tire products.
• Over 50 full-time tire recycling jobs and over $10 million in direct economic activity.
• Over 962 thousand impressions in 2024 through TSM’s online engagement, digital marketing, and consumer survey.